Privacy Policy
What we collect, why, and how to delete it.
This Privacy Policy explains how Anmol Matka ("we", "us", "our") collects, uses, stores, shares and protects information when you visit our website, our Facebook page, or play and use our game (together, the "Service"). By using the Service you agree to this Privacy Policy. If you do not agree, please do not use the Service.
1. About the Game
Anmol Matka is a free-to-play online game created purely for entertainment. The game does not involve real money. There are no deposits, no wagering, no withdrawals, no cash prizes and no prizes that can be exchanged for money or anything of monetary value. All points, coins, scores and rewards inside the game are virtual, have no cash value and cannot be bought, sold, transferred or redeemed for money.
2. Information We Collect
We collect only the information needed to run, improve and support the Service.
2.1 Information you provide to us
- Name or username and email address, if you register, contact us or sign up for updates.
- Phone number or WhatsApp number, if you contact us for support or choose to share it.
- Messages, feedback, complaints or other content you send us.
2.2 Information collected automatically
- Device information such as device model, operating system, browser type, language and screen size.
- Advertising identifiers and IP address, from which we may infer approximate location (city or region level).
- Usage information such as pages visited, game sessions, features used, time spent, crashes and errors.
- Information received from cookies, pixels and similar technologies (see Section 6).
2.3 Information from Meta (Facebook and Instagram)
If you reach us through a Facebook or Instagram advertisement, Meta may share limited information with us, such as the ad you interacted with, and any details you submit through a lead form or messaging. If you sign in with Facebook, we receive only the profile information you authorise. We do not receive your Facebook password.
3. What We Do Not Collect
We do not collect bank account details, card numbers, UPI details or any payment information, because the game does not accept or pay out money. We do not knowingly collect sensitive personal data such as health, religion, caste, sexual orientation or biometric data.
4. How We Use Your Information
We use information to:
- Provide, operate, maintain and improve the game and website.
- Respond to your queries, support requests and feedback.
- Understand how the game is used, fix bugs and improve performance and security.
- Measure and improve the performance of our advertising, including through Meta tools.
- Show you relevant advertisements, where permitted by law and platform rules.
- Detect, prevent and investigate fraud, abuse, misuse and security incidents.
- Comply with legal obligations and enforce our Terms & Conditions.
5. Legal Basis and Consent
We process your information based on your consent, our legitimate interest in running and improving the Service, performance of the contract between you and us (our Terms), and compliance with applicable law, including the Information Technology Act, 2000 and the Digital Personal Data Protection Act, 2023 of India. You may withdraw your consent at any time by contacting us, though this may limit your ability to use some features.
6. Cookies, Meta Pixel and Similar Technologies
Our website and ads may use cookies, the Meta Pixel, SDKs and similar technologies to remember your preferences, understand traffic, measure ad performance and build audiences for advertising. These technologies may collect information such as pages viewed, buttons clicked and device identifiers. Information collected through the Meta Pixel is handled in accordance with Meta's own policies.
- You can control cookies through your browser settings.
- You can manage ad preferences in your Facebook and Instagram account settings (Settings > Ad Preferences).
- You can opt out of personalised advertising on your device using its advertising settings.
7. Sharing of Information
We do not sell your personal information. We may share information only in the following cases:
- Service providers: hosting, analytics, customer support and advertising partners (including Meta Platforms) who process data on our behalf and are required to protect it.
- Legal reasons: where required by law, court order, or government authority, or to protect our rights, users and the public.
- Business changes: in connection with a merger, acquisition or transfer of the Service, in which case we will inform you of any change in how your data is handled.
- With your consent: where you have specifically agreed to the sharing.
8. Data Retention
We keep personal information only as long as necessary for the purposes described in this Policy, to meet legal requirements, resolve disputes and enforce our agreements. When information is no longer needed, we delete or anonymise it.
9. Data Security
We use reasonable technical and organisational measures to protect your information against unauthorised access, loss, misuse or alteration. However, no method of transmission or storage over the internet is completely secure, and we cannot guarantee absolute security.
10. Your Rights and Choices
Subject to applicable law, you may:
- Request access to the personal information we hold about you.
- Request correction of inaccurate or incomplete information.
- Request deletion of your information.
- Withdraw consent for processing at any time.
- Object to or limit certain uses, including marketing communications.
- Raise a grievance with us (see Section 14).
To exercise these rights, call or message us on WhatsApp at 77338 62938. We may need to verify your identity before acting on your request, and we aim to respond within a reasonable time, generally within 30 days.
11. Data Deletion Instructions
You can request deletion of your data at any time by calling or sending a WhatsApp message to 77338 62938 with the words "Data Deletion Request" and mentioning the name, email or phone number you used with the Service. If you signed in through Facebook, you may also remove the app from your Facebook settings (Settings > Apps and Websites). We will delete or anonymise your data within a reasonable period, except where we are required by law to retain it.
12. Children's Privacy
The Service is intended only for users aged 18 years or older. We do not knowingly collect personal information from anyone under 18. If you believe a minor has provided us information, please contact us and we will delete it promptly. Our advertisements are not directed at minors.
13. Third-Party Links and Services
Our Service may contain links to third-party websites or services, including Facebook, Instagram and Telegram or WhatsApp. We are not responsible for their privacy practices. Please read their privacy policies before sharing information.
14. Contact and Grievance
For questions, complaints or requests about this Privacy Policy, contact us:
- App/Game Name: Anmol Matka
- Phone / WhatsApp: 77338 62938
15. Changes to this Policy
We may update this Privacy Policy from time to time. The updated version will be posted with a new "Last Updated" date. Continued use of the Service after changes means you accept the updated policy.